"Clearly, it is a revolution to come in the 21st century. We will be going back to what had been for a long time in our history, which is primarily a plant-based diet. It is high time to stop meat. And everyone knows it. There is a lot of pollution and collateral damage from these factory farms." Both “land” and “monkeys” in the name “Land & Monkeys” are loaded with meaning. "Yes, that's a little nod to our origins. What I wanted to show was that we were originally great primates; do not forget where we came from. Let's not forget that originally, we were not carnivores. We were not tigers, we were primates who ate mostly fruits. In a way, Land and Monkeys tries to mend our ways with the planet that we homo-sapiens are destroying. That also means taking care of the land we live on, and eating in such a way that has less impact on the Earth. In a way, it is about compensating Gaia, our Mother Earth, for having mistreated and abused Her for centuries." Kindness to Gaia our Mother Earth, kindness to our animal brethren, kindness to ourselves – these are principles that are at the very heart of veganism, and they are in every detail at Land & Monkeys. For instance, Land & Monkeys pays meticulous attention to minimizing its impact on the environment and wildlife. No single-use plastic is permitted in the bakery. Coffee cups, salad bowls, and other containers are made from recycled cardboard. Protective film used to cover food is made from plant material. Customers who bring their own containers are rewarded with a 10% discount. Employee uniforms are made from organic cotton. In addition, Land & Monkeys donates 2% of its profits to organizations committed to animal welfare.